Official currency partner / FIFPRO Asia/Oceania / PFA / RLPA / Football Coaches Australia
Eleven years of trusted relationships with athletes, clubs, leagues and associations moving serious money across borders. Strategy, planning and execution for FX and payments, on regulated infrastructure.
30-minute call. No fee, no obligation.
Official Currency Partner to FIFPRO Asia/Oceania, Professional Footballers Australia, the Rugby League Players Association and Football Coaches Australia
What we solve
For athletes, clubs, leagues, associations and sports businesses with money moving across borders.
Lock a rate today for a known future payment, so the number is fixed before it lands.
Club fees, memberships and receipts in multiple currencies, collected and consolidated.
Paying players, staff and suppliers across countries, in their local currency.
Multi-currency cards for teams, staff and travel spend.
Converting stablecoins such as USDT to fiat for operating costs, through regulated channels.
We work out what’s needed, build the plan and see it through, using the right regulated rails for each job.
Selected work
Athlete · 2024 to 2025
$107K added
A limit order at 1.5200 on a $900K spot transfer triggered during the November election volatility, adding $27,000.
A forward contract at 1.5835 on the $1.1M July settlement locked the rate. The market later dropped to 1.5107, and the forward added $80,080.
Not market timing. Strategy.
Association · Since 2023
$300K returned
Official Currency Partner to the PFA since 2023. 60+ players supported, including 20+ national team members, on transfers into and out of Australia.
FX turnaround cut from one week to one or two days. Conversion savings averaging over 4% on USD to AUD, and fees on small payments removed.
Education first. Execution second.
Institutional · 2-year forward
€11M secured
Selling into Europe in EUR, paying suppliers in USD, with margins built at 1.08. By the time contracts were active the market was at 1.17. A two-year forward at 1.17 locked nine cents of buffer.
EUR/USD ran to 1.20, then back to 1.04. The downside was removed for the full two years.
The same structure applies to capital calls and club acquisitions.
In their words
Football
“SportsFX makes currency transfers simple. With life spanning Germany, the UK, and Australia, I need clear communication, the best rates, and a platform that’s easy to use. So I always recommend SportsFX.”
Rugby union
“Since using SportsFX and working with Chris and the team, I’ve experienced great savings on my transfers as well as exceptional service. They are the best in the business and I highly recommend SportsFX.”
MMA
“As this was my first time fighting overseas and getting paid in a foreign currency I didn’t know where to start… he helped me through the process and made life very easy by helping collect, convert and send my USD back to Australia with no fuss.”
Business
“…not only is his product and industry knowledge exemplary but it is his speed of response that puts him ahead of the rest… I highly recommend and endorse Chris and SportsFX.”
Association
“There are many aspects of a players’ professional career that they must navigate, and international money transfers remain one of the most complex. To have SportsFX’s support and expertise will give many players peace of mind when transferring money between accounts and countries.”
Federation
“…footballers often move between clubs and countries, and therefore their salaries are paid in varied currencies… By partnering with SportsFX, we’re equipping players with trusted, cost-effective tools to manage their income, wherever football takes them.”
Working with players, agents, businesses and associations.
How it works
Currency moves of 10 to 20 percent are routine in sport, whether it is a player contract, a club payroll or a tour budget. We do not predict markets. We work out what you need, build the plan with you and see it through on regulated rails, taking the guesswork out of the conversion.
A discovery call, no fee. The currencies, amounts, countries and timing, for a contract, a payroll, collections or a one-off transfer.
Strategy, structure and the right regulated rails for your jurisdiction and use case, with onboarding handled alongside you.
We fix the rate, set it up and stay with you: forward contracts and limit orders where they make sense, and an ongoing relationship as your needs change.
"Once you have earned it, the last thing you need is to lose it to a bad exchange rate."
Founder
I played professionally in the A-League with Gold Coast United. Injury had other plans. It led me into foreign exchange, where I found a new way to compete: helping others protect what they have earned.
I have worked with athletes on currency since 2015. Today the federations who represent over 7,000 professional athletes are our long-term partners, and we have delivered FX education sessions to MLSPA, FIFPRO Africa and the European Cycling Alliance.
Every relationship still runs through me directly. That is by design.
Chris BroadfootFounder, SportsFX
Regulated infrastructure
Australia & New Zealand
For Australian and New Zealand businesses and individuals. Ebury onboards AU and NZ businesses. Ebury is ASIC-regulated, AFSL 520548, and AUSTRAC registered.
United States & Canada
Licensed money transmitter across US states and DC. FinCEN-registered. Canadian MSB.
United Kingdom & Europe
FCA-authorised Payment Institution. HMRC-licensed MSB. GBP, EUR and European flows.
Middle East
SportsFX International-FZCO, headquartered in Dubai, with a partner network across the Middle East.
Plus global specialist partners for crypto, stablecoins and complex sectors. Where a specialist is the right fit, we bring them in and stay involved.
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Request an FX review
Tell us what you are moving and when. We model the currency exposure, review the structure, and tell you if there is a strategy worth running. No fee, no obligation.